Celebrating an Iconic Australian

Blood Service annual report 2009 © 2011 pete. All rights reserved.

We have developed a theme and style for the Blood Service’s report this year, and are providing a complete package of writing, editing, design and print services. This year’s report features separately printed highlights and full versions of the report … Continue reading

Brand guidelines suite

PDF interactive features © 2010 pete. All rights reserved.

All through 2010 we have been working with the Blood Service on their suite of brand guideline documents – this now includes: brand basics copy and messaging campaign digital communications donor centres partnerships As the complexity of the suite grows … Continue reading

Simple Moments of Brilliance

Breville Group annual report 2010 © 2010 pete. All rights reserved.

2010 was a busy year for Breville to roll out their new brand based on ‘food thinking’ and products with a ‘simple moment of brilliance’. We contributed with design of their Annual Report and 3 make-overs of their showroom for … Continue reading

The works for Trainworks

first tracks 2 © 2010 pete. All rights reserved.

Last Summer we went back to our exhibition design roots with our work on Trainworks with HPA Projects for RailCorp’s Office of Rail Heritage and the Rail Transport Musuem. We provided a diverse range of services including: naming visual identity … Continue reading